From left to right: Hennie Oosthuizen (USB-ED), Johan Hattingh (PMR) and Brigitte Roediger (USB-ED)
USB Executive Development (USB-ED), the public executive development and training company of the University of Stellenbosch Business School (USB), was once again awarded the PMR.africa
Diamond Arrow Award.
This is the fourth year that USB-ED received the top award in a national survey of academic institutions offering executive education in South Africa.
Conducted during October to December 2014, USB-ED received a mean score of 8.43 out of a possible 10 points in the latest national survey. This was the highest rating followed by GSB, , GIBS, Henley Business School, UNISA Graduate School of Business (SBL) and WITS as judged by a national sample of 120 respondents comprising of HR directors and managers, CEO's and MD's representing JSE listed and large companies.
Respondents were asked to give comments on the perceived strengths and weaknesses of the academic institutions, rated on a scale of 1 to 10 with 1 being poor and 10 outstanding.
The attribute/criteria for the rating of academic institutions offering executive short courses were:
- Application of knowledge in the workplace
- Development of the individual
- International perspective of the individual
- Leadership skills/abilities
- Relevance of course
- Reputation (i.e. perception of the institution's brand, integrity, CSI)
- Scope/variety of courses being offered
- Strategic benefits for the company
- Tactical benefits for the company
- Value of the course to the company
USB-ED CEO, Frik Landman
, commented: “We have now received the top award in SA, Namibia and Botswana. It affirms our mission to develop a critical mass of leading managers that will turn the rich natural resources Africa has into wealth for all; forging a sustainable future for all. We accept this exceptional market feedback as a mandate to use our world-class approach and continue working for the common good.”