For their business-driven action learning (BDAL) project, a group of Senior Management Development Programme (SMDP) participants decided to apply their professional skills for the betterment of The Lucky Lucy Foundation – a registered Non-profit and a 'My School My Village My Planet' beneficiary. As a pro-quality of life organisation, The Lucky Lucy Foundation works to relieve the plight of severely neglected and abused township and street animals. They also focus on the social upliftment and education of impoverished children and adults in and around Cape Town. Richard Green, The Foundation's Chairman, says they have adopted the mantra "Don't confiscate and euthanize, educate and sterilise."
The BDAL team was made up of a unique and dynamic group of people from various industries and areas. They made use of technology to stay connected and keep each other accountable for delivery. The aim of their project was to build on the success the Foundation had already achieved. As a team they spent a significant amount of time engaging with the board, conducting site visits, meeting staff and talking to current volunteers. They also visited competitor organisations who helped them to shed their assumptions and start building a more realistic picture of the NGO environment.
From left to right: Leon Jacobs, Gawie Botes, Helene Brand, Quintus Moolman and Anton van Der Walt
Each member had a unique area of focus and interest that was pursued by the team as a whole. These included finding out how technology could help Lucky Lucy to better manage their volunteer base, investigating revenue stream diversification, changing the organisational structure, and organising fundraising events. A broad exploratory approach allowed the group to consider several possible solutions and alternatives, which were stress-tested with the board. The final proposed solutions were based on what the group agreed were viable, realistic and valuable options to help Lucky Lucy Foundation build a sustainable organisation.
Thys Pretorius, independent consultant and Learning Process Facilitator (LPF) for the SMDP, says the group quickly realised the need for the Lucky Lucy Foundation to remain relevant, impactful and sustainable. "Through a rigorous process of research and analysis they worked with the Foundation to formulate a three-pronged strategy reviewing the organisation's structure, introducing an on-site clinic with an employed vet, and paid-for boarding kennels. I believe their identified solutions have the potential to set the Foundation on the path to success and sustainability."
According to one of the team members, Helene Brand, it was an exceptionally fulfilling and stimulating experience. "Applying our professional skills to a non-work project helped us to not only stretch ourselves but also benefit our community."
The Lucky Lucy Foundation is completely volunteer run and are open to the support of other volunteers.